by Dunham | Sep 12, 2023 | Media Services for Ministries, Online Church
We’ve grown used to seeing content on Facebook and Instagram perform best with an audience that’s age 50+ female. No matter if the ads are for a men’s conference or vacation Bible school, we often encounter these same demographic results. So as a...
by Dunham | Sep 9, 2020 | Media Strategy & Management
A recent study we conducted examined how media performs within the context of different generations, and how Christian media compares. We explored the most popular types of Christian media for each demographic, the four major reasons why each demographic tunes in, and...
by Dunham | Aug 17, 2020 | Media Strategy & Management
A recent study on the consumption of Christian media proved that music is the primary content consumed by adults and teens alike. And the implications of these findings are more than significant. The impact of music on younger generations is illustrated in a quote...
by Dunham | Jun 15, 2020 | Media Strategy & Management
In recent years, the modern media landscape has proven to be a fast-changing force. So we decided to conduct a study on how people of all ages are consuming media, particularly Christian media. We thought it was important to first examine this pertinent data: The...
