by Dunham | Apr 28, 2022 | Digital Services for Ministries, Email Marketing, Technology
Brand Indicators for Message Identification (BIMI) is the latest in email authentication protocols. It is a new method for authenticating emails and preventing brand spoofing. Like other protocols, it involves setting up a record on your sending domain’s DNS,...
by Dunham | Jun 14, 2021 | Email Marketing
Apple recently made an announcement of tracking changes that could directly impact the success of your email marketing program. According to Apple, “Mail Privacy Protection stops senders from using invisible pixels to collect information about the user. The new...
by Dunham | May 24, 2021 | Email Marketing
When it comes to email communications, it’s easy to get into a routine of doing what you’ve always done: sending emails on the same day each week, executing similar content patterns, adding the same creative and calls to action… However, I’d...
