New Year, Better Insights

New Year, Better Insights

Each new year brings the excitement of new goals, greater impact, and the prospect of growing deeper in relationship with your listeners and donors. It also can be an overwhelming time to quickly review the performance of year-end campaigns and jump back into the...
The Donor Relationship: What Am I Doing Wrong?

The Donor Relationship: What Am I Doing Wrong?

Donor cultivation is a lot like dating. When you take interest in someone, you take time to get to know them. And you take the initiative to keep the relationship growing. The more you like them, the more you interact with them. The same goes for donor development....
The Importance of Visualizations

The Importance of Visualizations

Activating your Data Creating a dashboard, report, or chart to activate your data is no easy feat. You must be able to meet your audience where they are but be resilient enough to stand up to any questions.  Careful visualization choice makes your data story...