by Dunham | Jul 29, 2020 | Brand Strategy
Brand strategy. It’s a term we’re increasingly hearing as today’s market is demanding (more than ever) what we call “cut through branding.” Regardless of the market, enduring brands today recognize that their success has little to do with...
by Dunham | Apr 1, 2019 | Fundraising for Ministries
I once addressed this group of nonprofit ministry leaders in a workshop that I was leading and asked for a show of hands from those who had a Mission Statement. Almost all the hands went up. Then I asked if they had a Vision Statement. Again, most hands went up....
