Know Your Donor

Know Your Donor

Who are your donors and how do they align with your organization? Within any donor relationship, there are four key puzzle pieces that must be put in place before asking a donor to significantly invest in your ministry. Let’s look at all four: Your Donor’s...
Giving Goals: Are You Top-Down or Bottom-Up?

Giving Goals: Are You Top-Down or Bottom-Up?

For any nonprofit, a healthy major gift program is a crucial ingredient for success in fundraising. And believe me, running a well-organized department of major gift officers is well worth your time. In my experience, I’ve witnessed times when a major gift...