by Dunham | Jul 6, 2023 | Media Strategy & Management, Online Church, Stewardship
And just like that… school will be back in session! And believe it or not, back to school means back to church for many families. As a church, this means another great opportunity to reach more people, make more impact, and build momentum. First of all, over...
by Dunham | Nov 29, 2022 | Media Services for Ministries, Media Strategy & Management
Comscore, one of the leading national third-party audience measurement platforms and a Dunham+Company certified partner, recently issued notice of this year’s updates to their methodology. What do you need to know about these updates, which will take effect...
by Dunham | Feb 11, 2022 | Data, Digital Services for Ministries, Media Strategy & Management, Social Media, Technology
The recent shifts in technology can seem a bit overwhelming. As the D+C Chief Strategist for Digital+Data Science, my job is to help organizations optimize their influence online through strategic measurement strategies and bring those insights to life through...
by Dunham | Sep 9, 2020 | Media Strategy & Management
A recent study we conducted examined how media performs within the context of different generations, and how Christian media compares. We explored the most popular types of Christian media for each demographic, the four major reasons why each demographic tunes in, and...
by Dunham | Aug 17, 2020 | Media Strategy & Management
A recent study on the consumption of Christian media proved that music is the primary content consumed by adults and teens alike. And the implications of these findings are more than significant. The impact of music on younger generations is illustrated in a quote...
by Dunham | Jun 15, 2020 | Media Strategy & Management
In recent years, the modern media landscape has proven to be a fast-changing force. So we decided to conduct a study on how people of all ages are consuming media, particularly Christian media. We thought it was important to first examine this pertinent data: The...
