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2024 Digital Advertising Trends: OTT Growth and Social Media Shifts

2024 Digital Advertising Trends: OTT Growth and Social Media Shifts

by Dunham | Oct 14, 2024 | Digital Services for Ministries, Media Services for Ministries, Social Media

The digital advertising landscape has seen significant shifts in 2024, with some platforms surging ahead and others facing a decline. Over-the-top (OTT) advertising has experienced remarkable growth, capturing billions of dollars in ad spend as brands look for new...
Marketing Your Church Amidst Back-to-School Chaos

Marketing Your Church Amidst Back-to-School Chaos

by Dunham | Jul 23, 2024 | Digital Services for Ministries, Media Services for Ministries, Ministry Branding, Online Church

The back-to-school season ushers in a sense of renewed structure and routine for many families. For churches, this transitional period offers a unique opportunity to re-engage with their congregations and welcome back members as they get back into routine and ready...
How to Reach Younger Audiences with Your Church’s Content

How to Reach Younger Audiences with Your Church’s Content

by Dunham | Sep 12, 2023 | Media Services for Ministries, Online Church

We’ve grown used to seeing content on Facebook and Instagram perform best with an audience that’s age 50+ female. No matter if the ads are for a men’s conference or vacation Bible school, we often encounter these same demographic results. So as a...
Changes Coming to TV Audience Measurement

Changes Coming to TV Audience Measurement

by Dunham | Nov 29, 2022 | Media Services for Ministries, Media Strategy & Management

Comscore, one of the leading national third-party audience measurement platforms and a Dunham+Company certified partner, recently issued notice of this year’s updates to their methodology. What do you need to know about these updates, which will take effect...
8 Ways Your Church Can Gain Momentum this Summer

8 Ways Your Church Can Gain Momentum this Summer

by Dunham | Jun 8, 2022 | Digital Services for Ministries, Media Services for Ministries, Online Church

The school year is over (finally!), and for many families it’s time to take a break, sleep in, and enjoy a slower pace of life. But for churches, summer is a busy time. Children and student camps are around the corner. Vacation Bible schools (or other summer...
Maintaining Momentum Post-Easter

Maintaining Momentum Post-Easter

by Dunham | Apr 20, 2022 | Digital Services for Ministries, Media Services for Ministries, Online Church

Looking back on this past Easter, it’s such a joy to know that so many people heard the gospel on a multitude of platforms. Praise God for how He is using such a variety of channels to spread the Good News of Jesus! For many people, Easter is one of the few...
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Recent Posts

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  • 2024 Digital Advertising Trends: OTT Growth and Social Media Shifts
  • The Shifting Landscape of Generosity

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