by Dunham | Sep 4, 2024 | Email Marketing, News
Once again, Apple is shaking things up with their latest iOS update, set to roll out this fall, and it will likely have a significant impact on email marketing. In an already competitive landscape where grabbing the attention of your audience across devices and...
by Dunham | Mar 4, 2024 | Brand Strategy, Email Marketing, Media Strategy & Management, Ministry Branding, Online Church
This world seems to be ‘innovating’ faster than ever. Keeping up with new technologies and riding the waves of current trends can often feel, well, more than a little overwhelming. And when it comes to leadership, there are always ways to grow and be...
by Dunham | Feb 27, 2024 | Brand Strategy, Email Marketing, Media Strategy & Management, Ministry Branding, Online Church
On a recent call with a church client, the leader asked me, “Are Easter promotions overrated, do they really work?” His timing was impeccable because Easter comes early this year on March 31. That means if you want to launch your Easter promotion by March...
by Dunham | Jan 9, 2024 | Email Marketing
New Year – New Email Deliverability Requirements from Gmail and Yahoo As we step into 2024, Gmail and Yahoo are implementing crucial changes in their deliverability requirements, emphasizing three key factors that will significantly impact the fate of emails:...
by Dunham | Apr 28, 2022 | Digital Services for Ministries, Email Marketing, Technology
Brand Indicators for Message Identification (BIMI) is the latest in email authentication protocols. It is a new method for authenticating emails and preventing brand spoofing. Like other protocols, it involves setting up a record on your sending domain’s DNS,...
