by Dunham | Mar 4, 2024 | Brand Strategy, Email Marketing, Media Strategy & Management, Ministry Branding, Online Church
This world seems to be ‘innovating’ faster than ever. Keeping up with new technologies and riding the waves of current trends can often feel, well, more than a little overwhelming. And when it comes to leadership, there are always ways to grow and be...
by Dunham | Feb 27, 2024 | Brand Strategy, Email Marketing, Media Strategy & Management, Ministry Branding, Online Church
On a recent call with a church client, the leader asked me, “Are Easter promotions overrated, do they really work?” His timing was impeccable because Easter comes early this year on March 31. That means if you want to launch your Easter promotion by March...
by Dunham | Jan 18, 2024 | Brand Strategy, Leadership, Media Strategy & Management, Technology
Edison Research’s ‘Infinite Dial 2023’: Key Takeaways and Implications The digital audio landscape continues to evolve rapidly, driven by changing consumer habits and technological advancements. Now in its 30th year, Edison Research’s...
by Dunham | May 9, 2022 | Brand Strategy, Digital Services for Ministries, Podcasting, Social Media
Whether you’re working at a big organization, a small nonprofit, a church, or maybe even a one-person business, the principles we’ll unpack today will help you utilize your YouTube channel for growth. We’ll look at utilizing growth in your reach to...
by Dunham | Apr 13, 2022 | Brand Strategy, Ministry Branding
In an increasingly cluttered market and changing fundraising landscape, it’s imperative to recognize the need to take your brand to its next level of growth. Differentiating your organization will build long-term sustainability and greater brand effectiveness....
by Dunham | Apr 30, 2021 | Brand Strategy
I’ve often been asked, “Doesn’t my brand strategy have to do with my logo?” The answer is no! Brand strategy has nothing to do with your corporate IP, your logo, or your mark, but it has everything to do with building your brand on a...