June 8, 2016
I’ve been thinking a lot lately about the obsession many organizations and leaders have with ROI, as I think there is another measurement that is actually more important. This is not to dismiss the importance of ROI in any way, but rather to say we need to broaden our thinking.
April 28, 2016
Last week I was asked to participate on a panel discussion regarding the future of fundraising in America. While there are a number of dynamics at play, I think the following are the three areas every fundraiser should keep an eye on.
March 24, 2016
For all those out there who serve on nonprofit boards allow me to give you some perspective that applies to 90 percent of nonprofits… four issues that have consistently surfaced over the years. And for those of you struggling with your board, feel free to quote me.
February 8, 2016
One of the greatest mistakes organizations make is separating the responsibility for the strategic development, management, and updating of the organizational website from development and fundraising.
November 2, 2015
Leaders can be stopped in their tracks when confronted by difficult decisions that have significant repercussions.
The thinking most often goes something like, “I can play it safe or I can make this move, trusting that it works out as I hope it will.” To stay the course seems safe. To change course feels really risky. After all, you’re comfortable with what is familiar.
There is just one problem with this thinking…
October 12, 2015
With the evolution of groups like Charity Navigator, the Better Business Bureau, and others that focus on the ratio of overhead costs to delivery of services, there has been an increased effort by charities to communicate more information about fundraising costs, administrative costs, and other overhead costs to demonstrate they are efficient. This expresses itself in nearly every part of an organization’s fundraising program.
But The Boston Globe‘s Leon Neyfakh points to a body of research that shows what ultimately moves people to give… and that serves as a word of caution to us as fundraisers.
September 9, 2015
As I thought about a recent awful in-flight experience, my mind went to some of the research we’ve done that exposes the fact that too many charities treat their donors in exactly the same way. The internal team doesn’t think about the donor experience, they just focus on whatever they think their job is.